In 2018, I pledge to Choose Love. I pledge to accept others regardless of our differences, to not exclude anyone because they do not believe in the same things that I believe in, and to go out of my way to focus on love and not hate or division. Will you join me?
RED’s Fundraising Effort to end AIDS
Just a few days ago I read about a fundraising campaign that RED is doing in honor of George Michael and AIDS awareness/prevention. RED is a non-profit organization that partners with the world’s most iconic brands that contribute up to 50% of profits from (RED)-branded goods and services to the Global Fund.
RED is selling a “Choose Love” t-shirt — a spin on the “Choose Life” slogan for $30 (US). Proceeds will benefit RED’s fight to end AIDS.
Please join us in spreading awareness of this campaign by wearing your Choose Love t-shirt and posting pictures to one or more of your social media accounts (Facebook, Instagram, Twitter) with #ChooseLove #ChooseLoveGM and @RED.
I would imagine only die-hard WHAM! and George Michael fans actually know the history behind the meaning of the “Choose Life” slogan. Katharine Hammett, an English fashion designer who debuted in the 80’s, designed oversized t-shirts with large block letter political slogans. Katharine thought that if you want to get your message out – what better way than printing it in giant letters on a t-shirt? “Choose Life” is actually about choosing life over nuclear world destruction. I read somewhere that Katharine’s t-shirts were designed to be copied, with the sole aim of spreading political messages around the world. A portion of the sale from her political motivated t-shirts also went to designated charities.
Choose Love in 2018
Each day of 2018, I will post a picture on my Twitter account (@autumnatlanta) featuring different people around the world wearing the Choose Love t-shirts. My goal is to remind everyone that love and compassion for others should come above all else. We were all put on this earth together and we should work towards loving and accepting everyone.
Join our campaign and follow along!
Remember to ALWAYS Choose Love!